This course presents the stages of art direction in 3D computer animation production. Students will explore how to create a final look for 3D computer animation scenes in order to tell stories and create experiences while expressing intentions clearly to the viewer. Students will learn how to use various computer graphic productions methods to meet their creative needs, as well as practice the technical and artistic implementation of 3D modeling, texturing, digital lighting, and shading in 3D computer animation / digital media projects.